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- @020 CHAP ZZ
-
- ┌─────────────────────────────────────────────┐
- │ MARKETING FEASIBILITY STUDY CHECKLIST │
- └─────────────────────────────────────────────┘
-
-
- The following checklist/worksheet is designed to be filled out by you,
- in order to help you focus on the marketing feasibility of your product
- or service. This will by no means complete the job you need to do to
- satisfy yourself that your proposed new business has (or does NOT have)
- a chance to succeed. However, it should give you a start in the right
- direction. The worksheet provided below contains a number of blank
- lines that you can fill in right on the screen. (See the instructions
- below).
-
- If you have a copy of the STARTING & OPERATING A BUSINESS book for
- your state, refer to Chapter 1.8 for suggestions on how to find market-
- ing research data for your business and how to go about doing such
- research.
-
- Once you have completed filling out the worksheet to your satisfaction
- (or if you wish to save what you have done so far and work on it again
- later), you can save your work on disk as an ASCII file, MARK.SBE.
-
-